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Wellness Council of Wisconsin

UX Strategy | Website Development

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The Wellness Council of Wisconsin is the only non-profit organization in the state dedicated exclusively to helping employers design results-oriented wellness programs to maximize the health and productivity of their most valuable asset - their employees.

The Wellness Council of Wisconsin needed to refresh its brand as well as improve its site navigation. Northwoods conducted a digital baseline analysis to research how users were searching for services and understand overall user engagement. Northwoods then created a redesign plan and new logo, and built the new site on Titan CMS, an enterprise content management system powered by Northwoods. Now the Wellness Council of Wisconsin team can quickly and easily update their own content without relying on a third party.

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