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Senior Digital Marketing Strategist
Katelyn is a social media strategist and digital marketer with a background in developing strategy for B2B organizations. Certified in conversion writing through Conversion XL and Google Analytics, she supports the Northwoods digital marketing and account teams by contributing ideas to web design projects, social media, SEO, digital strategy consulting, and content management implementation.
Katelyn Staaben, Senior Digital Marketing Strategist
Wednesday, August 25, 2021
10:00 AM to 11:00 AM
In order to create great digital marketing campaigns, you need a thorough understanding of your users' needs. But, how well do you really know your target audience? Creating marketing personas is a great step toward gaining a deep understanding of your audience and the best ways to market to them. Join us as we walk through the process of creating marketing personas and explore how they can be used to advance your digital marketing goals.
10:00 - 10:45 a.m. (CST) | Presentation
10:45 - 11 a.m. (CST) | Q&A