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Amanda Koehler

Digital Marketing Practice Director

For more than a decade, Amanda has helped Northwoods clients achieve their digital marketing goals through impactful, data-driven digital marketing strategies. Her approach is centered on careful listening, meticulous research, and a deep understanding of data analytics, and she holds certificates in both Google Analytics and Google Ads. An experienced lecturer and webinar presenter, Amanda is one of our top digital trail guides and has helped countless students, clients, and marketers better understand the complex world of SEO and analytics. Away from Northwoods, she enjoys spending time cooking, traveling, and painting.

Your Roadmap to Digital Marketing Success in 2024

Presented by: Amanda Koehler, Digital Marketing Practice Director

Thursday, January 11, 2024

10:00 AM to 11:00 AM


Changes in the digital marketing space happen all the time, which can make it challenging to keep up. That's why having a digital BFF you can turn to for insights and guidance on the latest news and trends is so important! Join us for updates on everything from SEO and content strategy to user research and digital advertising to UX and analytics – and much more – that will help you craft and execute a winning digital strategy in 2024. And, find out the key elements that make for a comprehensive, effective digital marketing plan.    


10:00 - 10:45 a.m. (CST) | Presentation
10:45 - 11 a.m. (CST) | Q&A

Key Take Aways

  • Which digital trends to keep an eye on in 2024 
  • Key strategies and tactics to consider adding to your digital marketing plans 
  • Elements of a comprehensive digital marketing plan 
  • How to effectively measure the success of your efforts    

Who Should Attend

  • Chief Marketing Officers
  • Marketing Directors/Managers
  • Digital Marketing Directors/Managers
  • Business Owners