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Python Coding for Marketers

Original Broadcast Date: March 10, 2021

Presented By: Amanda Hoadley and Katelyn Staaben

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Programming is becoming a more important factor in designing and executing digital marketing strategies, making it essential for marketers to understand coding basics. Python is a newer programming language that many marketers have found beneficial in helping to improve efficiency and measurement. Learn more about the power of Python and see some practical examples of marketing tools that we've built with it that might just inspire you to do the same!

Key Take Aways

  • What is Python and how it can be used
  • How it can help solve some marketing efficiency and measurement needs
  • Practical examples of marketing tools built in Python