Not sure where to focus your social media efforts? Social media marketing seems simple, but without a strategy in place you’re sure to see less than stellar results. Learn how to develop a B2B social media strategy that works in conjunction with your other marketing efforts by leveraging both organic and paid advertising to boost traffic, engagement and leads.
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Key Take Aways
- How to build a strategic roadmap for success
- Where to focus your time and budget
- How to plan, execute and measure results
- Ways to integrate social media into your overall marketing mix
- Trends and best practices in social media marketing