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Hiker Looking Out Over Mountains

Marshall Staab

Front-End Developer

Marshall is a front-end developer with more than a decade of experience in front-end design, development and accessibility. He encourages clients to never ever stop asking questions. No question is a bad one, and answering client questions is what the Northwoods team is here for! Marshall never shies away from a challenge. Instead, he enjoys working with his Northwoods colleagues to develop unique solutions for clients - no matter the complexity. Northwoods team members and clients also appreciate Marshall's dedication, honesty and creativity.

When asked what job he'd swap with a colleague for a day, he says he'd switch with facilities management to learn all about what that work entails. Just another complex job with no shortage of challenges to solve! 

When he's not coming up with innovative solutions for clients, you'll find him exploring the outdoors, woodworking or cooking. Caffeine source of choice: Tea.

Four WordPress Plugins to Consider for Your e-Commerce Store

December 8, 2020 | Marshall Staab, Front-End Developer

3 Minute Read

Adding an e-commerce store to any website can add layers of complexity. When managing an e-commerce store, your website becomes the gateway to your business, providing insight into sales, inventory and more.

There are hundreds of e-commerce plugins available that can assist you in managing your website. But, with so many available plugins, how do you know which are the best e-commerce plugins for your WordPress website?

We’ve got you covered! The following four WordPress e-commerce plugins are all industry leaders and any would be a great choice to enhance the functionality of your website.

1. WooCommerce

If you’re looking for an easy way to manage product data on WordPress, WooCommerce has you covered. The WooCommerce plugin allows you to easily create a customized storefront to display your products through your e-commerce store. It has detailed functionality and integrations allowing you to fully control and customize your store.

Using an industry leading e-commerce plugin has a few additional perks. As one of the top WordPress plugins for e-commerce, it easily integrates with tools you may already be using, such as Stripe or Google Ads. These preset integrations allow you to spend less time on set up and more time selling and running your shop.

2. MemberPress

If your WordPress e-commerce store is subscription based, MemberPress is a great plugin choice to manage your products and users. It easily integrates with many other tools and plugins, including WooCommerce.

A powerful tool that is integrated within MemberPress is the specific access rules that can be established by the webmaster. You set the rules and restrictions that either allow or prevent specific types of users from accessing content on the website.

3. Yoast SEO

Yoast SEO is one of the most commonly used keywords for SEO optimization on WordPress, and it’s for good reason. The plugin walks even SEO newbies through the basics of creating page content that is well optimized for search. Yoast SEO is a great plugin for use on any website but is especially important on an e-commerce website.

If you’re using WooCommerce to manage your products, Yoast SEO’s WooCommerce plugin provides additional functionality. This includes adding structured data and cleaner breadcrumb navigation. Both of these additions can greatly aid SEO performance on e-commerce websites. 

4. Gravity Forms

The Gravity Forms WordPress plugin allows you to quickly create powerful forms for use on your website. Whether you’re creating contact us forms or detailed sign-up forms, Gravity Forms has several built-in tools to help. It’s designed to help you create even complex forms quickly and easily.

E-commerce websites may take advantage of Gravity Forms’ e-commerce fields add-on. This add-on allows additional form support for tax, discounts and subtotal fields that don’t come standard. It also includes several additional features that give greater control over coupons or pricing fields.

Many WordPress plugins can help you create a successful e-commerce store. These are just a few of the ones our team likes and recommends.

If you need help determining which WordPress e-commerce options are best for your store, don’t hesitate to reach out! Learn more about our WordPress services, including worry-free WordPress maintenance and support.