Kenall Manufacturing provides intelligent solutions to complex lighting problems for healthcare, correctional facilities, transportation, and other industries.
Kenall Manufacturing required a content management system that could maintain and manage thousands of detailed product listings displayed within a website designed to match its high-quality standards. This large manufacturer also required a single platform to manage data from multiple sources, including print collateral, spreadsheets, and documents.
Northwoods built and implemented a customized Product Information Manager (PIM), a tool used to collect and store product data fed by an ERP and other systems. Managing all product information specifications, search engine optimization (SEO), and PDFs, the PIM feeds the website’s content management systems with seamless integration.
Several years after the website launch, Kenall partnered with Northwoods to improve its accessibility. Our team conducted an audit to identify high-impact issues and implemented targeted remediations that enhanced the experience for all users. By prioritizing the most critical errors, we delivered fast, meaningful improvements that aligned with Kenall’s broader digital strategy.
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