Website Design & Development
Founded in 2002 with a passion for making markers, U-Mark has elevated markers as essential tools for professional users, helping an entire industry move forward.
U-Mark is an innovative manufacturer of various markers professionals rely on in their respective trades. For several years, U-Mark tried unsuccessfully to integrate its product data with its website, which was obsolete. The company had a wealth of product information and rich photography and video, but needed a way to showcase the information in an easy-to-navigate format. U-Mark was also looking for an intuitive CMS platform that would allow the team the ability to update product information quickly.
U-Mark tapped into the user experience and data management expertise of Northwoods and Titan CMS, an enterprise content management system powered by Northwoods, to create filters that help users effortlessly find the products they need. By improving information architecture, Northwoods provided a beautiful framework and design that allows a vast amount of content and data to be consumed quickly in several different views, including mobile and tablets.