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Sydney Shimko standing in front of a log cabin with soft, warm lighting

4 Minute Read | March 16, 2026 | Sydney Shimko

PersonID - NWS Data Modules

Sydney Shimko

Topic - NWS Data Modules

Accessibility
UX & Website Strategy
Website Development

When Convenience Meets Accessibility: The "Listen" Era

AI Playback represents a significant milestone in normalizing web accessibility – blurring the lines between features designed to meet specific needs and features that benefit everyone.

Jenna Dehn standing in front of a log cabin with soft, warm lighting

5 Minute Read | February 23, 2026 | Jenna Dehn

PersonID - NWS Data Modules

Jenna Dehn

Topic - NWS Data Modules

UX & Website Design
UX & Website Strategy
Website Development
WordPress

Top UX Mistakes that Are Hurting B2C Conversions (and How to Fix Them in 2026)

Most website visitors are careful about where and how they spend their hard-earned money; adding unnecessary hurdles to the buying process will surely give them pause before purchase. Don’t let that happen!

Katelyn Goerke standing in front of a log cabin with soft, warm lighting

5 Minute Read | February 16, 2026 | Katelyn Goerke

PersonID - NWS Data Modules

Katelyn Goerke

Topic - NWS Data Modules

UX & Website Design
UX & Website Strategy
Website Development

What to Expect After Launching a Website

Your new website is live. Congratulations! Here’s what to realistically expect now and how to achieve long-term success.

The author standing in front of a log cabin with soft, warm lighting

5 Minute Read | January 19, 2026 | Katelyn Goerke

PersonID - NWS Data Modules

Katelyn Goerke

Topic - NWS Data Modules

Data & Analytics
UX & Website Strategy

Website UX Checkup for the New Year

As you set your resolutions for 2026, make sure to include a few for your company’s website – particularly around UX. Here's how to get started.

8 Minute Read | January 5, 2026 | Jenna Dehn

PersonID - NWS Data Modules

Jenna Dehn

Topic - NWS Data Modules

UX & Website Design
UX & Website Strategy
Website Development

Website Design Trends for 2026

Watch for design trends that blend thoughtful UX, smart use of AI, and brand-forward creativity to make sites easier to understand, more accessible, and more memorable.

4 Minute Read | December 22, 2025 | Northwoods Team

PersonID - NWS Data Modules

Northwoods Team

Topic - NWS Data Modules

Accessibility
Artificial Intelligence (AI)
Brand & Marketing Strategy
Digital Advertising
Digital Marketing
SEO & Content Marketing
UX & Website Design
UX & Website Strategy
Website Development

Best of Northwoods 2025

We take a look back at the blogs, webinars, podcast episodes, and videos that sparked the most interest from our clients, partners, readers, followers, and fans this year.

5 Minute Read | November 10, 2025 | Jenna Dehn

PersonID - NWS Data Modules

Jenna Dehn

Topic - NWS Data Modules

HubSpot
UX & Website Design
UX & Website Strategy
Website Development
WordPress

Destination UX: Content Design & Content Migration Are Keys to a Successful Website

Investing in expert content design and migration can result in a holistic, user-friendly website experience that leads to exceptional results for your business.

9 Minute Read | October 27, 2025 | Katelyn Goerke

PersonID - NWS Data Modules

Katelyn Goerke

Topic - NWS Data Modules

Brand & Marketing Strategy
UX & Website Strategy

Enhance Customer Engagement, Market Presence with Both Brand & UX Strategy

Combining UX and brand strategy offers companies several distinct advantages, particularly when undertaking website redesigns or rebranding efforts. Here's how they work together to deliver significant benefits.

6 Minute Read | October 20, 2025 | Katelyn Goerke

PersonID - NWS Data Modules

Katelyn Goerke

Topic - NWS Data Modules

Data & Analytics
UX & Website Strategy
Website Development

What's Wrong with My Website?

Insider Tips to Help You Diagnose Critical Issues

Diagnosing your site’s underlying issues requires a structured approach to gathering and analyzing data. Without hard evidence, you risk spending time and budget on changes that don’t move the needle.

5 Minute Read | July 28, 2025 | Katelyn Goerke

PersonID - NWS Data Modules

Katelyn Goerke

Topic - NWS Data Modules

UX & Website Design
UX & Website Strategy
Website Development
WordPress

User Experience: Your New Competitive Advantage

Through continuous improvement and adaptation to user feedback and behavior patterns, businesses can maintain relevance and gain competitive advantage in the digital realm.

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